Archive for the ‘Articles’ Category

Internet Marketing ABC’s – A is for Affiliates

Affiliates are an important part of the Internet marketing world.  If you don’t already know by now, they not only help drive traffic if you have your own products, but becoming an affiliate can be one of the easiest ways to get started making money by promoting other people’s products.
What is it?
An affiliate is an individual who sends traffic to a product creator’s website. They are given a special website URL, called an affiliate link, which tracks how much traffic they send to the product website. They receive a commission for each sale that is made for their affiliate link.
There are many types of affiliate programs available. As an affiliate you can find programs for physical products, digital information products and even for services and membership sites. Affiliate programs are listed in affiliate networks like Clickbank, Commission Junction and Paydotcom, among many others.

Affiliates are an important part of the Internet marketing world.  If you don’t already know by now, they not only help drive traffic if you have your own products, but becoming an affiliate can be one of the easiest ways to get started making money by promoting other people’s products.

What is Affiliate Marketing?

An affiliate is an individual who sends traffic to a product creator’s website. They are given a special website URL, called an affiliate link, which tracks how much traffic they send to the product website. They receive a commission for each sale that is made for their affiliate link.

There are many types of affiliate programs available. As an affiliate you can find programs for physical products, digital information products and even for services and membership sites. Affiliate programs are listed in affiliate networks like Clickbank, Commission Junction and Paydotcom, among many others.

Do You Have A List Yet?

Hi folks,

This is going to be a short post and I’ll get right to the point.

You MUST have a list if you want to make money online. With a list making money is “push button” easy.

If you don’t know why and you want more information Tweet me at twiter.com/DelLewis and I’ll answer any question you have.

If you know you need a list and don’t know how to build one I have a great offer for you.

FOR A VERY LIMITED TIME Shawn Casey and Tellman Knudson are giving away their famous $2,000 course for free (just $7.95 for S/H)

That’s right – FOR FREE!

Just click here for your FREE copy! And you’re all set. Do it Now! They only have 1,000 copies left and they won’t last long.

To your Success,
Del

Twitter 101

What exactly is twitter? Why is it so popular? And should I be using it for my online business?

Great questions! All questions I had too, BTW. So let me give you some answers.

Twitter is like a mini-blog. With Twitter you can keep people informed on what is going on in your life, without spending a lot of time creating a formal blog post – not that creating blog posts is that hard anyway – but Twitter makes it easy.

Quick posts about what’s happening in your life can be very useful. For example, you can very quickly and easily tell the people in “your world” that you just bought a new car and you’re crazy about the color or “that you thought the referee just made a super bad call on Monday Night Football .

Twitter is perfect for keeping people informed on what you are up to without taking a lot of time to do it.

The really cool thing about Twitter is you can follow people and have followers. You are kept up to date on the people you are following and the people following you are kept up to date about you.

Can you begin to see how this could apply to your online business? You could instantly let your customers, and potential customers (your Twitter followers) know about your latest product launch or affiliate promotion.

I think one of the biggest advantages for us “online entrepreneurs” is the ability to link Twitter to our blogs. I learned about this from my good friend, and blog expert, Yvonne.

You do have a blog, don’t you? If not, click here.

Yvonne was doing some work on my blog and also set it up so that every time I make a blog post my Twitter followers are notified.


And if that isn’t cool enough, every time I post something I seem to get more followers! Twitter can be very viral, in a good way!

BTW, if you need a blog expert comment to this post and I’ll hook you up.

So there you have it. The quick 411 on Twitter. Be on the lookout for additional articles I’ll be posting about Facebook and Linked In, as well as more info on how to use Twitter for online success.

And, if you follow me at http://www.twitter.com/DelLewis,  you’ll know exactly when I post the new stuff 🙂

To Your Success,

Del


Not Sure What To Write Your eBook About?

Everybody wants to know WHAT to write about.  What is it that people want to read?  What are the “hot topics” that you know will generate some interest if you write about them.

Even though the Internet has changed the face of the world — how we shop, communicate, do business, research and just about everything else — it hasn’t changed what we WANT.  There are classic (and absolutely TIMELESS) topics that are always going to be hot topics.

Here are the top 5 most profitable eBook subjects.  If you want to know WHAT people want and WHAT you should write about, then find something related to these topics…

1. Making Money
This one ain’t ever gonna go away.  You can just go ahead and etch it in stone, it’s here for the long haul.

We all want to make money (if for no other reason than to be charitable and give it away to someone else) and some of us (I won’t mention any names :o) are half-crazed for information on how to make money.

If you can show people how to make money (in a legal, moral way, of course) I can assure you, they will buy it.  I guarantee it. Internet marketing / doing business online eBooks are some of the hottest information products available anywhere in the world.  And for good reason.  People want to make more money. So, show ’em how to do it.

2. Self Help / Personal Growth
Another classic topic for writing is what has commonly been referred to as “self help” or “personal growth.”  People want to improve their lives.  Some struggle with addiction and need help in overcoming the struggle.  Other people have low self-esteem or feel depressed.  Some people don’t know how to deal with relationship problems and want to know how to save their marriage.  The list could go on and on.

I’ll make you another guarantee:  show people how to better their lives and they’ll buy from you.  No question about it. We all have things about our personalities that we would like changed.  Whether we’re shy in public or have a horrible temper or don’t know when to keep our mouths shut, there are things we’d like to improve. And that’s an eBook waiting for you to write.

3. Weight Loss / Fitness
Even though obesity and illness are at the highest levels ever, people are working hard to reclaim their health and fit bodies.  Gyms are overflowing with sweaty people and stores are selling out of vitamins left and right.  Health and fitness is a writing subject that you can never go wrong with.

Heck, I’ll be your first customer. :o)

The point is this:  we, as a society, want to be healthier and we struggle with being out of shape.  It’s no wonder that diet and exercise is a multi-billion dollar industry. Might as well get your piece of the pie.

4. Dating / Relationships
What another great topic for an eBook.  There are dozens of ideas you could use for this one that could each become best-sellers…

How to avoid divorce court.
How to make your marriage last forever.
How to be more romantic.
How to pick the perfect mate.
How to get people to notice you.
How to use online match making services.
How to be a great father / mother.
How to be a great husband / wife.
How to raise great kids.

I mean, we could go on and on and on here.  Play the energizer bunny if we want to.  There are dozens of ideas for this topic and the information sells like crazy.  Why?  Because if we have positive, enriching, growing relationships, we are HAPPIER.  And since we can’t buy happiness in a bottle…

…we buy your eBook instead!

5. Everyday Problems
Let’s face it, we all face problems everyday in our lives.  And often we don’t know where to turn or what to do next.

For example:  If someone is facing foreclosure, do you think they would be interested in finding information on how to avoid it?  You betcha.

I know of one guy who wrote an eBook about BAD BREATH and is selling the thing like crazy.  It’s an eBook on BAD BREATH for goodness sake!  And yet for folks who are struggling with the problem (and I am told it is a common problem — I guess I’ve just been lucky :o) they gladly shell out the $20.00 to find a cure.

Everyday problems.  They are a headache for US, but they are a product waiting to be created by YOU.

Write about any one of these topics and your eBook will sell. The reason is simple. This is what people want!

The Secrets of Marketing with Ebooks

Have you ever considered creating ebooks as a means of marketing your small business?  This is a new trend in the marketing world that is growing in popularity.  Ebook readers are looking for a combination of things, including information that is presented in a concise and entertaining fashion that piques their interest.  Creating ebooks and making money with ebooks is easy if you follow a structured plan throughout the process.

Creating Ebooks

The first action necessary to start using ebooks as a marketing tool is of course developing a product that your small business can take pride in.  Use the following steps as a guide to break the process of creating ebooks into manageable chunks:

1. Define your goals. People write ebooks for many different reasons.  Define your personal and professional goals for writing an ebook before you start.  This will help to shape the final outcomes of the project.  Examples of goals might include one or more of the following:

  • Generating extra income
  • Learning a new skill
  • Promoting a business
  • Advancing your career

2. Choose a subject and target audience. Once you have defined your personal and professional goals, it is time to choose a subject for your ebook.  Ebook readers are looking for practical information that can be applied in everyday life.  If you want to start making money with ebooks, then choose a specific subject as opposed to something general and learn about your target audience.

3. Choose a title. Creating ebooks requires a great deal of imagination and tact.  You need to position your ebook for success by choosing a title that is catchy, and one that gives the reader a general hint about what they might find inside.

4. Draft an outline. With your subject, audience and title in place, you can now draft a detailed outline to guide the writing process.

5. Write your ebook. The final step is filling in the outline with all the important details.  The outline is your roadmap for success as you write your ebook.

Making Money with Ebooks

Using ebooks, you can market your website, your company’s products or services, or even an affiliate program that your business participates in.  There are two basic ways to start making money with ebooks:

1. Sell ebooks to readers on your website. If you have valuable knowledge and expertise to share with ebook readers, then you can compile that information and sell it for a profit.  The ebook can be sold on your website, and you can also list it on other sites to generate revenue.

2. Offer free ebooks to readers on your website. This generates interest in your business and valuable consumer traffic to your website.  Ebook readers will likely explore the free offerings and then move on to purchase your products, services, or perhaps other ebooks from your site.  You can also list your ebook in online directories outside of your website where it will gain exposure and attention from thousands of ebook readers.
No matter which method you choose, you can start making money with ebooks.  They are a popular and practical tool that can generate interest and revenue for your small business.