The ABC’s of Internet Marketing (Bonus) D=Diversity

August 29th, 2009 Del Lewis
Diversity in Internet marketing can make or break your business. When it comes to making money online, you can never have enough diversity. Think of it like a stock portfolio – the more investments you make across the board, the better a position you are in when one of those companies fails. Just as you would diversify your investments, you should seek to diversify your online business.
What is it?
Diversity is not a term that is commonly used in Internet marketing, which is a shame because so many beginning marketers need to understand this concept. Diversity is building your Internet business in many different areas all at once. You can either diversify by having many different websites and monetization methods in the same niche or, even better yet, you can diversify across several niches.
The old saying “you should never have all of your eggs in one basket” definitely applies to Internet marketing. We’ve seen it happen time and time again. A large group of people build their online business around one business model, like Adsense advertising. Then overnight they lose a lot of their income because the program they were working with changed the rules. Change is inevitable online but you can mitigate your losses by diversifying.

Diversity in Internet marketing can make or break your business. When it comes to making money online, you can never have enough diversity. Think of it like a stock portfolio – the more investments you make across the board, the better a position you are in when one of those companies fails. Just as you would diversify your investments, you should seek to diversify your online business.

What is it?

Diversity is not a term that is commonly used in Internet marketing, which is a shame because so many beginning marketers need to understand this concept. Diversity is building your Internet business in many different areas all at once. You can either diversify by having many different websites and monetization methods in the same niche or, even better yet, you can diversify across several niches.

The old saying “you should never have all of your eggs in one basket” definitely applies to Internet marketing. We’ve seen it happen time and time again. A large group of people build their online business around one business model, like Adsense advertising. Then overnight they lose a lot of their income because the program they were working with changed the rules. Change is inevitable online but you can mitigate your losses by diversifying.

The ABC’s of Internet Marketing (Bonus)

August 28th, 2009 Del Lewis

Hello all,

I have two bonus additions to the popular ABC’s of Internet Marketing for you.

D is for Diversity

E is for Entry Page

Be on the lookout for these two posts over the next few days.

To your success,
Del

Internet Marketing ABC’s – C is for Content

August 26th, 2009 Del Lewis
Content makes the internet go round! Content is the basis for all online communication. Unlike other forms of writing, it serves two purposes, to attract human readers and to attract search engines. By using keywords and specific styles of writing, you can use content on your websites and blogs to increase your presence in your niche, sell products or make money through  other monetization methods. You can even use content to drive traffic through article marketing and blogging.
Make no mistake about it content is KING!
What is it?
Content is all of the writing that is used to make money as an Internet marketer. You can use content on your blog to increase your presence in your niche and build a relationship with your audience. You can also use content on a mini-site or a social networking site such as Twitter. You can use content to create a product that you can sell from your blog or mini-site. You can also use content to drive traffic to your website.

Content makes the internet go round! Content is the basis for all online communication. Unlike other forms of writing, it serves two purposes, to attract human readers and to attract search engines. By using keywords and specific styles of writing, you can use content on your websites and blogs to increase your presence in your niche, sell products or make money through  other monetization methods. You can even use content to drive traffic through article marketing and blogging.

Make no mistake about it content is KING!

What is it?

Content is all of the writing that is used to make money as an Internet marketer. You can use content on your blog to increase your presence in your niche and build a relationship with your audience. You can also use content on a mini-site or a social networking site such as Twitter. You can use content to create a product that you can sell from your blog or mini-site. You can also use content to drive traffic to your website.

Internet Marketing ABC’s – B is for Blogging

August 25th, 2009 Del Lewis
Blogging is a powerful web platform that can be used in a wide variety of ways online. It can help you build a reputation in your niche, build your relationship with your customers and drive traffic to your own product or your affiliate links.
In other words, it can help you make money!
What is it?
Blogs are websites where the freshest content is posted first. Normally, posts are listed in chronological order. There may be some static content in the sidebars or on other pages of the blog, but the homepage is updated when there is a new post. Visitors can post comments on your articles and you have the opportunity to create a real community in your niche.
Blogs are popular because they are very accessible. You don’t have to know much about setting up a website in order to use one. That makes them VERY “beginner friendly”.  Once the initial set  up is complete, they are as easy to use as a word processing program. To top it off, visitors love blogs because they can interact with the content. With a few smart posts and some traffic generation strategy you can quickly have an authority site in your niche.

Blogging is a powerful web platform that can be used in a wide variety of ways online. It can help you build a reputation in your niche, build your relationship with your customers and drive traffic to your own product or your affiliate links.

In other words, it can help you make money!

What is it?

Blogs are websites where the freshest content is posted first. Normally, posts are listed in chronological order. There may be some static content in the sidebars or on other pages of the blog, but the homepage is updated when there is a new post. Visitors can post comments on your articles and you have the opportunity to create a real community in your niche.

Blogs are popular because they are very accessible. You don’t have to know much about setting up a website in order to use one. That makes them VERY “beginner friendly”.  Once the initial set  up is complete, they are as easy to use as a word processing program. To top it off, visitors love blogs because they can interact with the content. With a few smart posts and some traffic generation strategy you can quickly have an authority site in your niche.

Internet Marketing ABC’s – A is for Affiliates

August 24th, 2009 Del Lewis
Affiliates are an important part of the Internet marketing world.  If you don’t already know by now, they not only help drive traffic if you have your own products, but becoming an affiliate can be one of the easiest ways to get started making money by promoting other people’s products.
What is it?
An affiliate is an individual who sends traffic to a product creator’s website. They are given a special website URL, called an affiliate link, which tracks how much traffic they send to the product website. They receive a commission for each sale that is made for their affiliate link.
There are many types of affiliate programs available. As an affiliate you can find programs for physical products, digital information products and even for services and membership sites. Affiliate programs are listed in affiliate networks like Clickbank, Commission Junction and Paydotcom, among many others.

Affiliates are an important part of the Internet marketing world.  If you don’t already know by now, they not only help drive traffic if you have your own products, but becoming an affiliate can be one of the easiest ways to get started making money by promoting other people’s products.

What is Affiliate Marketing?

An affiliate is an individual who sends traffic to a product creator’s website. They are given a special website URL, called an affiliate link, which tracks how much traffic they send to the product website. They receive a commission for each sale that is made for their affiliate link.

There are many types of affiliate programs available. As an affiliate you can find programs for physical products, digital information products and even for services and membership sites. Affiliate programs are listed in affiliate networks like Clickbank, Commission Junction and Paydotcom, among many others.

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